10 Common Digital Marketing Mistakes

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Apr 3, 2012
Phillip Salinas

Backlink Analysis Tools That I Like To Use

Being able to analyze and understand the backlink profile of a site and its competitors is a key step in optimizing a website. This is a collection of tools that makes this analysis easier to...

Mar 30, 2012
Phillip Salinas

Meta Description Tags: Best Practices for SEO

Meta Description tags are not about SEO directly, but their message will attract guests to your website. Description tags are used as the description in Google search results; so make them compelling. They should be...

Mar 20, 2012
Phillip Salinas

80 Percent Rule for Determining Your Local Sales Area

In designing a SEO campaign, one of the first questions to ask is where do we want to market to? Do you market your products locally, regionally, nationally or internationally? This affects how you select...

Mar 13, 2012
Phillip Salinas

Prune Your Website Now For Vigorous Growth Later

Has your website become stale? Are fewer visitors coming and the ones that do come leave right away? Maybe it is time to make your website fresh again. Prune away the dead, obsolete content. Remove...

Jul 22, 2010
Phillip Salinas

SEO Comes Down to Keywords and Backlinks

There are many technical aspects to Search engine optimization (SEO). Too many people get caught up in the detail. In SEO there are only two things to focus on: keywords and backlinks. Everything else is...