SEO or Google Ads? How to Pick the Right Marketing Strategy
If you’re a business owner staring at your marketing budget and wondering where to invest, you’re asking the right question. The SEO versus Google Ads debate isn’t about which one is “better”—it’s about understanding what...
8 PPC Tactics Your Competitors Pray You Never Discover
Let’s be honest – you’ve probably watched your Google Ads budget disappear faster than water through a broken pipe, with little to show for it except frustration and a lighter wallet. If you’re running a...
Keeping Your Google Ads Budget Under Control
Google Ads is one of the best solutions being used today by businesses to reach their potential customers online. It’s designed by Google to help ad campaigns appear on the search results page of Google...
Use Google Display Advertising to target People Visiting Your Competition
Ever wondered how you could advertise to people that are going to your competitors’ websites? Or reach people that actively search for products or service that you provide? Google has some great display ad technology...