How to Start Content Creation
Content creation is a critical part of any successful business strategy. Creating relevant and engaging content, however, can feel overwhelming. It is also very time-consuming. Where do you start? How to Get Into Content Creation...
Why Digital PR is Important for Your SEO
Nothing speaks of a credible business than a huge online presence in today’s fast-paced digital world. Among the many effective marketing strategies used today to reach an outstanding online presence is Digital PR. Digital PR...
7 Tips for Great Website Copywriting
Website copywriting is much different than writing for print. When people read printed books or even brochures, they will read and absorb the message more completely. It is easier for the eye to read printed words...
Creating Original Content by Educating Your Audience
Yahoo! recently published a piece addressing one of the most effective marketing strategies alive in today’s digital landscape – creating original content. This article used a 1971 ad by Coca Cola in which the original...
How to Write Education Based Marketing Web Content
Most web pages are written to directly promote and sell your services to people that are actively searching to buy. This is typically about 3% of your target market. You can also employ Education based...
Why Use Case Studies in Your Content Marketing
Adding actual case studies to your website / blog not only adds interesting content for your visitors. It adds new, original keyword rich content to help with your website’s SEO. For local search, case studies...
10 Ways to Drive Traffic to Your Website
How are you going to attract prospects? According to Netcraft, there are about 630 million websites on the Internet (January 2013). You should use multiple website traffic techniques to attract buyers so you are not...
Top 10 Most Read Articles from our Blog during 2012
Review of GoToMeeting Vs Join.Me A comparison of the features for these two popular web conferencing products; one is free and the other a paid subscription. H1 Tags – How to Use Them in SEO...
How to Create Your Digital Brand
Your Digital Brand is the recognition of your business in the online world. Branding is much more than logos and color palettes. It is everything that your business stands for. Use digital branding to reach...
The Dangers of Using Stock Content on Your Website
You want to put up a website for your business. You want it to look professional. You want to tell a story that makes your business be trusted. You also want it to be easy....