10 Common Digital Marketing Mistakes

Content Marketing

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Feb 24, 2022
DaBina Heng

How to Start Content Creation

Content creation is a critical part of any successful business strategy. Creating relevant and engaging content, however, can feel overwhelming. It is also very time-consuming. Where do you start? How to Get Into Content Creation...

Jun 24, 2021
DaBina Heng

Why Digital PR is Important for Your SEO

Nothing speaks of a credible business than a huge online presence in today’s fast-paced digital world. Among the many effective marketing strategies used today to reach an outstanding online presence is Digital PR.  Digital PR...

Jul 21, 2015
DaBina Heng

7 Tips for Great Website Copywriting

Website copywriting is much different than writing for print. When people read printed books or even brochures, they will read and absorb the message more completely. It is easier for the eye to read printed words...

May 26, 2015
DaBina Heng

Creating Original Content by Educating Your Audience

Yahoo! recently published a piece addressing one of the most effective marketing strategies alive in today’s digital landscape – creating original content. This article used a 1971 ad by Coca Cola in which the original...

Jan 10, 2015
DaBina Heng

How to Write Education Based Marketing Web Content

Most web pages are written to directly promote and sell your services to people that are actively searching to buy. This is typically about 3% of your target market. You can also employ Education based...

Nov 22, 2014
DaBina Heng

Why Use Case Studies in Your Content Marketing

Adding actual case studies to your website / blog not only adds interesting content for your visitors. It adds new, original keyword rich content to help with your website’s SEO. For local search, case studies...

Jan 13, 2013
DaBina Heng

10 Ways to Drive Traffic to Your Website

How are you going to attract prospects? According to Netcraft, there are about 630 million websites on the Internet (January 2013). You should use multiple website traffic techniques to attract buyers so you are not...

Dec 29, 2012
DaBina Heng

Top 10 Most Read Articles from our Blog during 2012

Review of GoToMeeting Vs Join.Me A comparison of the features for these two popular web conferencing products; one is free and the other a paid subscription. H1 Tags – How to Use Them in SEO...

Nov 30, 2012
DaBina Heng

How to Create Your Digital Brand

Your Digital Brand is the recognition of your business in the online world. Branding is much more than logos and color palettes. It is everything that your business stands for.  Use digital branding to reach...

Nov 25, 2012
DaBina Heng

The Dangers of Using Stock Content on Your Website

You want to put up a website for your business. You want it to look professional. You want to tell a story that makes your business be trusted. You also want it to be easy....