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10 Common Digital Marketing Mistakes

Brand Development

Categories
Sep 1, 2012
DaBina Heng

The Importance of Having a Physical Address for Your Business

Many organizations only exist online, making it handy to forget the significance of having a bodily address. However, having a physical address for your enterprise offers several benefits that can enhance your credibility, patron trust,...

Mar 27, 2012
DaBina Heng

How to Check Out a Company Online

You are getting ready to do business with someone new. Are they reputable or are they a scammer? Nobody wants to get scammed and lose money. You don’t want to just pick a name off...

Feb 7, 2012
DaBina Heng

I Dare You To Tell Me What These Companies Do!

You arrive at a website searching for a solution. You scan their website to see if they can help. You get confused. You look a little deeper… still nothing. Maybe you can figure out what...

Jan 31, 2012
DaBina Heng

The Web Doubled in Size during 2011

The Internet is a living, growing, dynamic web of websites and information. It more than doubled in size in 2011 reaching a size of over 582 million websites according to Netcraft who keeps track of...

Nov 8, 2011
DaBina Heng

5 Pricing Strategies That You Can Use To Improve Your Bottom Line

Pricing strategies are used to influence buying decisions. Pricing presentation is used to psychologically guide consumers and position products. 1. Left Digit Effect: Shoppers pay much more attention to the left most digits when comparing...

Jun 28, 2011
DaBina Heng

Why Do I Need a Website Anyway?

Don’t put up a website just to have one. You need a real business reason, or why spend the money? A website should be designed to help you reach your business goals. If you have...

May 6, 2011
DaBina Heng

37 Things You Can Do With Your Website

Generate leads for your business. Sell a product or service online. Reach potential buyers 24/7. Receive payments (Bill Pay). Show examples of your work (portfolio). Take online applications for loans. Build up an email list....

Dec 15, 2010
DaBina Heng

Use SEO As a Vital Part of Your Branding Strategy

Search engine optimization not only brings in interested targeted prospects, it is also shapes your brand. Having a top ranking on Google helps brand your company as a leader in your market. The initial impression...

May 12, 2009
DaBina Heng

Online Marketing Is the Way of the Future

Online marketing, digital marketing and interactive advertising revenues are expected to grow to $62.4 Billion in the US by 2012 according to a forecast by The Kelsey Group. In the 2007, this was $22.5 Billion...