Identify Your Best Buyers to Maximize Online Sales
What separates an average website from a top converting site? It is focusing and targeting the needs of your buyer. Not just any buyer, your best buyer. Your best buyers are the most interested and...
For Online Sales, Too Many Choices Can Paralyze
Many people believe that if a little is good, more is better. Instead of focusing on what their market wants, they offer an extensive array of options thinking that they will let the market decide....
Color Psychology: Colors You Use in Your Website Will Greatly Affect its Success or Failure
Why would we put such importance on color psychology? This is because color communicates almost instantly at an emotional level setting mood, interest or anger. It is not a logical communication of ideas or thoughts,...