Reach 25% More of Your Audience
by Being ADA Compliant
Consider your website the gateway to your business. It’s where potential customers form their first impression. Now, imagine a significant portion of those people can’t navigate your site. Website accessibility isn’t just about being ethical; it’s mandatory by law. Without ADA compliance, you risk costly lawsuits that could damage your reputation and financial well-being. Below are the vital reasons why ADA Compliance is essential:
- Legal Risk: A recent surge in ADA lawsuits has targeted businesses with inaccessible websites. These lawsuits can cost thousands of dollars to defend, even if you settle.
- Level the Playing Field: Over 20% of the population has a disability that could hinder their ability to use your website. By complying with ADA regulations, you’re opening your doors to a vast new audience.
- Positive Brand Image: Demonstrate your commitment to inclusion and social responsibility by ensuring your website is accessible to everyone.
What is ADA Compliance?
The Americans with Disabilities Act (ADA) stands as a pivotal civil rights law designed to safeguard individuals with disabilities from discriminatory practices. Recognized widely for its role in promoting equal access and opportunities, the ADA underwent a significant evolution in 2017. During this period, a clear consensus emerged within the legal and digital communities, affirming that the scope of the ADA extends to the online environment. This progressive understanding underscores the pressing need for websites to be inclusive and accessible to a diverse spectrum of users with disabilities.
Among the various disabilities that website designers must consider are visual impairments, where users may rely on screen readers or benefit from heightened contrast options to improve content visibility. Similarly, accommodations for individuals with hearing impairments are essential, necessitating the inclusion of video captions and audio transcripts to facilitate comprehension of multimedia content. Furthermore, websites need to address the needs of users with mobility impairments by ensuring that navigation is straightforward and intuitive, particularly for those who rely solely on a keyboard for interaction. By embracing these principles of accessibility and inclusivity, website owners can uphold the spirit of the ADA and create a more equitable online experience for all individuals, regardless of their abilities.
Importance of ADA Compliance
Your website is your storefront. It’s where you showcase your products and services, build relationships with customers, and ultimately drive sales. But if a significant portion of the population can’t use your website effectively, you’re missing out on a massive opportunity. Not only are you failing to serve a large segment of potential customers, but you might also be facing legal trouble.
The Americans with Disabilities Act (ADA) applies to websites, and non-compliance can lead to costly lawsuits.
At Techna Digital, we offer a user-friendly and affordable ADA compliance solution. With features like screen reader compatibility, keyboard navigation, and adjustable font size, your website becomes inclusive and accessible.
ADA Compliance Services Start at $1,000/year
This price includes installation, customization, ongoing support, monthly audits, and a compliance statement. Let’s take a look at the process in detail:
Installation
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Website Checkup
We’ll thoroughly inspect your website to see how accessible it is currently.
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Widget Power
We’ll install the accessiBe widget on your website. This widget acts as a helpful assistant for users with disabilities by providing features like screen reader compatibility, increased font size options, and color contrast adjustments.
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Fixing the Fixable
The widget can take care of many accessibility issues automatically. For external files like PDFs or videos, we might need to make separate adjustments to ensure they’re accessible, too. We’ll give you an estimate for this additional work.
Customization
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Quick Fix, Big Impact
Within 48 hours, your website will be significantly more accessible, thanks to the widget!
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Your Brand, Their Gain
We will customize the widget to match your website’s look and feel, making it seamless for your visitors.
Support/Audit
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Monthly Audits
We conduct regular audits to identify and address any accessibility issues on your website.
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Year-Long Support
Our team is here to answer any questions you have about ADA compliance and provide ongoing support for the accessiBe widget.
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Compliance Statement
Once your website is compliant, we’ll provide you with a statement that you can use to demonstrate your commitment to accessibility.
Frequently Asked Questions
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We can help you find out! We offer free website audits to assess your current accessibility level.
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The widget is a user-friendly tool that automatically fixes many accessibility issues on your website, making it easier for everyone to navigate and use.
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The process is fast and efficient! We can install the widget and significantly improve your website’s accessibility within 48 hours.
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Yes. Once the widget is installed, both your desktop and mobile sites will have the option for users to adjust it for their needs.
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- Businesses: Regardless of their size or industry, all businesses should prioritize ADA compliance to ensure equal access to their goods and services for individuals with disabilities. By implementing accessible features on their websites and in their physical locations, businesses can reach a broader audience and demonstrate their commitment to inclusivity and diversity. This also includes e-commerce type businesses.
- Government Agencies: It is legally mandated for government websites to be ADA compliant to ensure that all citizens, including those with disabilities, can access government services and information without any barriers. By adhering to ADA guidelines, government agencies promote transparency, accountability, and equal access to essential resources for all members of the community.
- Educational Institutions: Schools, colleges, and universities need to adhere to ADA guidelines to provide an inclusive learning environment for students with disabilities. Ensuring accessibility in educational materials, online platforms, and physical facilities enables all students to fully participate in educational opportunities and achieve their academic goals.
- Healthcare Facilities: Hospitals, clinics, and healthcare providers must ensure ADA compliance on their websites to offer accessible healthcare information and services to individuals with disabilities. By providing easy access to medical resources, appointment scheduling, and patient education materials, healthcare facilities can enhance the overall patient experience and promote better health outcomes for all patients.
- Nonprofit Organizations: Nonprofits should prioritize ADA compliance to make their websites and services accessible to all individuals, including those with disabilities. By incorporating features such as alt text for images, captioning for videos, and clear navigation options, nonprofits can create an inclusive online environment that supports their mission of serving the community and advocating for social change.
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The Americans with Disabilities Act (ADA) recognizes the importance of accessibility but also understands the financial burden it can place on businesses. To incentivize accessibility improvements, the government offers tax benefits to qualified businesses that make their websites accessible. However, it’s important to note that government-funded organizations are already mandated by law to be compliant, so wouldn’t qualify for these tax breaks. These tax benefits can significantly reduce the financial impact of making your website ADA-compliant. By partnering with Techna Digital, you can not only ensure your website is accessible to everyone but also potentially offset some of the costs through tax breaks.
ADA Compliance is Part of A Full Solution
Integrating an ADA compliance widget with a secure website helps businesses reach a broader audience and show their
dedication to inclusivity. Additionally, combining this accessibility tool with dependable website hosting and routine
maintenance boosts the site's security and performance, creating a safe and user-friendly space for visitors. This proactive
strategy not only builds user trust but also reduces the legal risks linked to non-compliance.