- Generate leads for your business.
- Sell a product or service online.
- Reach potential buyers 24/7.
- Receive payments (Bill Pay).
- Show examples of your work (portfolio).
- Take online applications for loans.
- Build up an email list.
- Have people sign-up for your specials and sales
- Sign people up for classes or seminars
- Put on a webinar
- Train people for job related certifications
- Publish a blog
- Create a RSS feed that people can subscribe to.
- Publish lists of books, favorite restaurants, etc.
- Host a forum where people can discuss specific topics.
- Publish an online magazine.
- Produce an online brochure (brochure website).
- Create a searchable database for almost anything (plants, repair parts, cars).
- Publish how to videos
- If you put on webinars, seminars or are a public speaker, include video segments on your site.
- Take reservations for your restaurant.
- Have patients book medical appointments.
- Display MLS homes for sale on your real estate website.
- Post employment opportunities with your company.
- Receive employment applications.
- Include a driving directions map to your business.
- Tell your company story on your About Us pages.
- Include a staff directory so clients can see who they are working with.
- Attract investors for your business
- Publish annual reports.
- Have a secure login area for clients.
- Take surveys.
- Encourage people to review your business.
- If you have multiple locations, include a page for each store or restaurant.
- Answer questions (FAQ) as part of your pre-sell process.
- Make your business look large and well established (even if you work out of your home).
- Make your business look engaged and focused in a market niche (even if you are a large multinational business).
